Working in collaboration with ROI Now Marketing, we set out to design a new site identity for Libretto’s Pizzeria’s multiple locations. Since you can either dine-in or order online at Libretto’s we initially started with a full restaurant-style site.
After client review, we went back to the drawing board to make it more Italian and “from the old neighborhood.” We kept with the chalkboard style, but added in more about the company (ie food truck, specials, etc), and the fact you can order online, than just sticking with the restaurant.
We started with the first home page design, and then collaborated with the client to lend the design more towards its Italian roots. - ROI Now
- ROI Now